by Nigel Fisher | Oct 19, 2024 | Concepts
Values-driven design complements the Customer Co-Creation Initiative (CCI) by anchoring the collaborative process in shared principles that guide decisions, actions, and outcomes. In the context of CCI, where companies are encouraged to co-create with customers, the...
by Nigel Fisher | Oct 19, 2024 | Concepts
Relationship design complements a Customer Co-Creation Initiative (CCI) by ensuring that the structured processes of CCI are embedded within the deeper dynamics of client relationships. In your work, where customer inertia and fast-fading revenues are key challenges,...
